Thursday, September 27, 2012

Author Interview: Gabriela Taylor: The Ultimate Guide To Building And Marketing Your Business With Google

Google: The Ultimate Guide To Building And Marketing Your Business With Google (Adwords, YouTube, Google+, Google Analytics, Google Apps, Google+ Local, Google Shopping)Our interview today is with Gabriela Taylor the author of several books including The Ultimate Guide To Building And Marketing Your Business With Google. Before the interview a brief book description: This book unlocks the power of Google and how you can make this search giant work for you and your business. Learn more about the full suite of Google tools, how you can use them to launch and grow your business and have a successful online strategy by understanding exactly what you can get from Google.

Interview with Gabriela Taylor

1. What do you want readers to take away from your book?
I want my readers to find my book easy to read, informative and a fantastic step-by-step, practical guide with tips and resources that people can start using immediately to benefit them and their business.
2. Who has been the biggest influence on your life? What lessons did that person teach you?
From a personal perspective, I have been influenced by many friends and family. In terms of my professional and entrepreneurial life, people such as Anthony Robbins, Frank Kern, Seth Godin, Dan Kennedy and Jay Abraham have all had a big impact on my mindset and identity and have really given me the motivation to succeed doing what I love. The next book that I launch will actually be about every one that has inspired me. I will cover the key lessons that I have taken away from these inspirational people – taking action and getting across to my readers that everything is possible if you believe in yourself and share your knowledge and passion with others.
3. What do you consider your most core philosophy of life?
Learn from each life experience and always striven to improve yourself. If you provide a product to customers, make sure that it is something that you believe in, covers a topic that you are passionate about and provide real value as a product.
4. What has been the greatest challenge in publishing your books?
Thanks to online technologies everything is now possible with hard work. Whereas in the past you required a publisher to agree to take your work to market, the Internet has now opened up so many opportunities for us to be creative and get our work to the mass market. Of course there has been a lot of hard work and ups and downs along the way but I’m very proud of what I’ve achieved. If you have a passion for something you can start straight away – there is nothing stopping you.
5. What is your favorite genre to write? Why?
Business and in particular web marketing is the core theme throughout all of my work to date. I also plan to write in the future about self-development, languages and cultures – all things that are very close to my heart and sum up my interest in a nutshell.
6. How did you come up with the title of your book?
I wanted to provide my readers with a comprehensive and definitive guide to Google. I changed my mind several times and floated several ideas around. I eventually settled on “The Ultimate Guide To Building And Marketing Your Business With Google – YouTube, Google+, AdWords, AdSense, etc. ”, which pretty much sums up exactly what my book is about. I have since adopted this “Ultimate Guide” theme for several of my other books including one on Pinterest, Tumblr and Free Web Marketing Tools.
7. If you could move anywhere, where would you live?
I must admit I’m a bit of a sun-worshipper. Moving somewhere where the sun shines 365 days a year would be ideal for me and I would also love some place quiet that allows me to focus all of my energy on my creative output. I have previously lived in the South Of France and going back there would be nice!
Follow Gabriela on Twitter: @globalndigital
Find her on Pinterest: pinterest.com/globaldigital
Books:
The Ultimate Guide To Marketing Your Business With Pinterest (available in English, French, Spanish And Italian)

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